Felt Bicycles “Breaks Away from Pack” with New E-Commerce Solution
Advanced Systems Integration advances Felt Bicycles’ dealer communication with an integration of Microsoft Dynamics AX and Sparc Retails’s order management tool
Lake Forest, CA — January 13, 2010 — Advanced Systems Integration (ASi) is pleased to announce Felt Bicycles’ integration of Hubsoft to its existing Microsoft Dynamics AX ERP solution. Sparc Retail, publishers of Hubsoft which is a comprehensive order management portal, worked in partnership with Advanced Systems Integration to create a tightly integrated e-commerce solution for Felt.
Felt Bicycles selected Hubsoft for its ability to provide additional and robust functionality to its ERP Microsoft Dynamics AX system (formerly known as Microsoft Business Solutions Axapta) via an e-commerce customer portal. Felt’s new portal provides 24/7, real-time access to product catalogs, inventory as well as the ability to place and track orders and view invoices. Through the complex, multi-touch integration, Felt and its dealers are able to access and view critical business intelligence easily and in real-time. Felt takes its commitment to providing “speed” seriously whether it’s in its products or service. By providing direct 24/7 access to an array of product and order management tools, Felt is making it easier to do business with them. But, it’s not just about moving fast, Felt’s new e-commerce portal allows their dealers to focus on the complexities of growing their business, rather than merely conducting it.
Microsoft Dynamics AX is an advanced comprehensive business-management solution for fast growing, midsize-to-large companies that offers a high-degree of scalability, adaptability, and industry-specific functionality making it ideal for this e-commerce integration.
About ASi: Advanced Systems Integration, Inc.(ASi) is a Gold Certified Microsoft Dynamics AX and Learning Solutions partner founded in 1991. ASi delivers comprehensive enterprise class applications that improve customer relations, enhance partner collaboration and create efficiencies across supply chains and business operations. ASi also offers industry specific extensions integrated with Microsoft Dynamics AX solution. Based in Orange County, California, ASi serves the Southern California greater area including the counties of San Diego, Orange, Los Angeles, Ventura, Riverside and San Bernardino. Please visit the company’s web site at www.advancedsystemsintegration.com.
About Felt Bicycles: Felt Bicycles is a leading designer, manufacturer and distributor of its own proprietary branded premium quality bicycles, framesets, components and accessories. The company U.S. office is located in Irvine, CA and its European office is in Edewecht, Germany. Felt Bicycles is an internationally recognized brand whose bicycles and products are currently sold in over 30 countries, worldwide. Athletes on Felt products have won numerous National and International events including World Championships, Olympic Games, ESPN X-Games, and other major national and international competitions. For more information on Felt Bicycles call (949) 452-9050 in the U.S. or (49) 4405-928015 in Europe, or visit Felt online at www.feltbicycles.com or www.feltbmx.com.
About Sparc Retail: Headquartered in Laguna Beach, CA, Sparc develops integrated B2B portals to keep a brand’s sales force and dealer network plugged in. Sparc creates immersive environments designed to deliver a brand’s truth and passion, create loyal crusaders, and streamline sales order management and communications. www.sparcretail.com
About Microsoft Dynamics™ AX: Microsoft Dynamics AX is an adaptable business management solution that enables companies and their workers to make business decisions with greater confidence. Microsoft Dynamics AX works like and with familiar Microsoft Office software, with comprehensive features that help automate and streamline business processes, and connect users with global customers, business partners and subsidiaries in a way that helps drive business success. http://www.microsoft.com/dynamics/ax/default.mspx
About Microsoft: Founded in 1975, Microsoft (NASDAQ “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. www.microsoft.com
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